Retail is going through a radical transformation and online purchasing has seen incredible exponential growth over the last 5 years as our lifestyle becomes more mobile online. Many start ups have started to experiment with how the market will play out next – but the most fundamental area that needs addressing are “returns” and that 15 lost minutes( in the dressing room) when sizing becomes a real problem on hitting your bottom line on customer refunds. A smart US start up “LikeAGlove” hopes to close that gap & to demystify online clothing shopping using a smart fabric. Its sensor-equipped, conductive fiber-woven leggings discreetly measure a woman’s figure and create an accurate digital representation of her figure. Shoppers can then instantly browse clothing of their choice in the exact sizes that will fit them.
This is a very important step up as a game changer ; Because of the large variance in women’s sizes between designers, it’s difficult to find a good selection of right-sized clothing online. LikeAGlove’s sensor-packed leggings make measurement accurate, private and, fundamentally easier. I see this company moving forward and partnering with other online retail disrupters out there ( maybe even me) with new ideas that get away from traditional bricks ‘n’ mortar shopping.
The company is hopeful that they’ll be able to expand the technology to include other types of clothing, like tops, dresses, and more.
If you’re in search of some seriously high-tech leggings that will simplify your search for your perfectly fitting pair of jeans, search no longer. Just grab a pair of LikeAGlove leggings.
I’ll be watching this company closer as I have a few ideas of my own that compliment the whole social shopping experience.
Hope the size works for you.
To your success
Steve